The Maison SRA SRA has many rooms.
And it is the rooms standing alone that together create the house.
SR_A_HUBLOT
SR_A_HUBLOT.
A coalescence of natural formalism and traditional industrial practice, Dr Samuel Ross’ first piece of watch design takes the form of the Big Bang Tourbillon SR_A SR_A.
SR_A_NIKE
SR_A_NIKE.
SR_A builds with Nike’s ISPA team to produce and hand painted series of ISPA Universal (a Bio-foam slip on shoe inspired by organic forms and sharp utility).
SR_A_CAKE_BIKE
SR_A_CAKE.
A straight line, open to a thousand accessories. Bespoke, individual, subjective, a made-to-order frame that elevates and grounds, a street legal bike reduced into elegant simplicity and imbued with the complication of deep consideration.
SRA SRA - Samuel Ross - THINKING - 1.0.
Contents: Sculpture, painting, furniture, drawing, poetry.
Hardback.
Lithographic print.
600 pages.
SRA SRA - BLACK BRITISH ARTIST GRANTS Directory - 1.0.
Contents: Community directory, skill-share, historic documentation
Softback.
Digital print - 2 colour matte foiling.
70 pages.
SRA SRA - Samuel Ross OBJECT - FORM. FORM! - 1.0.
Contents: Design, Art, Fashion, Graphic Design, Community.
Hardback.
Lithographic print.
460 pages.
SRA SRA - SAMUEL ROSS - WALLPAPER* DECEMBER 2021 COVER.
Contents: Design interview, artwork display, design culture.
Lithographic print, embossed.
120 pages.
SRA SRA - HUBLOT - TOURBILLON MANUAL 1.0.
Contents: Watch-making, Industrial design, material development.
Softback.
Digital print.
30 pages.
SRA SRA - Samuel Ross - DRAWINGS - 1.0.
Contents: Illustration, drawing, sketching, painting.
Softback.
Digital print - Matte laminate.
280 pages.
SRA SRA - Samuel Ross - THINKING - 50% 1.0.
Contents: Sculpture, painting, furniture, drawing, poetry.
Hardback.
Lithographic print.
400 pages.
SRA SRA - ITEMS +++ - HUBLOT Zine - 1.0.
Contents: Industrial design, design thinking, brand behaviour, behind the scenes.
Softback.
Digital print - gloss cover.
150 pages.
SRA SRA - SAMUEL ROSS - A LEXICON.
Contents: Professor Andrew Grove, Dr Glenn Adamson, Fashion communication, design thinking, material development, art philosophy, design philosophy
Hardback.
Lithographic print - foiled cover.
70 pages.
SRA SRA -Serpentine Galleries 2019 - PROTO Manual - 1.0.
Contents: SRA SRA concept document, omni-channel focus , service design, industrial design, art object.
Softback.
Digital print - UV cover.
50 pages.
- SRA SRA - ITEMS +++ - APPLE/BEATS - 1.0.
Contents: Design process, community interviews, pop-culture interviews, reference imagery, lo-fi photography.
Hardback.
Digital print.
200 pages.
SRA SRA - SAMUEL ROSS - ACQUA DI PARMA - VISION BOOK 1.0.
Contents: Design process, brand behaviour, prototype documentation reference imagery, lo-fi photography.
Hardback, removable sleeve, sewn bound.
Lithographic print.
150 pages.
A way of seeing, a way of being, a way of integrating and imbuing. A way of creating.
A way to explore, and through exploration, indulge, innovate, improve.
A way to bring joy and allow joy, decadence and life to be part of modernity.
A way to impact.
A way to change.
MAGNIFIQUEObject_DISPLAY
SRA SRA ACQUA DI PARMA 100ML - COLONIA .1
Not for sale - exhibition onlyA distillation of heritage, reinterpreted through an unlike lens. A fragrance, a bottle, an imagining of Italian history through the architecture of the mind, through semiotic thought, through London, all by way of Milan.
An icon, the Colonia has long stood for a European sensibility, stripped down to become an oblique signage, SRA SRA for Acqua Di Parma transforms iconography into distinct subjectivity. An alchemical creation of colour theory and dynamism.
An open window, light, transparent, exploratory and inviting, enveloped by it’s packaging, a simulacra for a long history. An open window which within it’s frame contains the language of British Post-Modern design, its architecture, geometry, typography.
A daily object of function, of sensory experience, of contemplation.
